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Chief Executive Officer (CEO) of HerdDogg, a company specializing in data-driven livestock management. He is a 6th-generation cattle industry veteran with extensive expertise in animal health and AgTech. Uden has a background in building innovative technology solutions to address the need for regenerative agriculture. He completed a Bachelor of Science in Animal Science from the University of Nebraska-Lincoln and earned his Master of Applied Science focused on the development of livestock systems

Has spent decades immersed in the beef cattle industry before starting the podcast, Brands & Barbed Wire, which covers topics ranging from historical perspectives to economic insights into the cattle market, making it valuable for anyone seeking broader knowledge beyond just nutritional aspects of livestock management.

Lee Leachman serves as the Chief Executive Officer (CEO) of Leachman Cattle of Colorado, known for being among the five largest seedstock providers in the country, selling more than 2,000 bulls annually. Recently, Leachman Cattle sold a majority stake to URUS Group LP, creating strategic collaborations aimed at advancing cattle genetics worldwide.

Lamar Steiger has extensive background in the beef industry, having grown up on a large operation – the JH Ranch in Northeastern Wyoming. He currently owns The 808 Ranch (located in Bentonville, AR) where he serves as a rancher and also provides consulting services along the entirety of the beef industry supply chain—from producers to grocery stores.